Originally appeared on HospitalityNet
New York and Tel Aviv – Routier, a Tel Aviv-based start up founded by intelligence experts trained by the Israel Defense Forces (IDF), announced that it has built the first ever continuous communications solution to connect hotels with their guests at all times while they are on property – with no downloads or installations required. The company has opened a U.S. office in Manhattan to accelerate its growth, and has added branded hotel properties in New York, London and Tel Aviv.
Routier’s Founder and CEO, Gal Bareket, said, “At a time when guests are demanding efficient and personalized service as they want it, when they want it, Routier is helping hotels deliver that experience while streamlining operations and increasing margins. Now partnering with branded and independent hotels on three continents, we are revolutionizing how hospitality providers connect and engage with their guests and how guests engage with providers – on property, at all times.”
Routier’s seamless communications solution tackles one of the biggest challenges facing hotels – successfully connecting hotel staff and their guest at all times, to enhance the guest experience, improve operational efficiencies and drive increased guest revenue. Since the overwhelming number of guest requests are repeated over time, the data accumulated by Routier’s technology can also provide the foundation for more efficient application of staff time and on property investment by hotel owners and management companies.
Routier’s growing client list includes luxury branded hotels such as the Hotel Indigo and the Stewart Hotel in Manhattan, and the David Intercontinental in Tel Aviv. The company expects rapid deployment in additional cities in the U.S and Europe, and is in discussions with the leading airline and cruise companies to bring its solutions to their verticals.